“What’s really driving digital transformation? In many cases the real push to digitize content and processes comes from the customer. If, however, a business has developed an effective customer relationship strategy that is only lightly digitized — i.e. a company that has developed its business strategy over the years before heavy digitization — does that company really need to undergo digital transformation? Is digital transformation overhyped? Is it even a good thing?
The article covers subjects such as Digital Strategy, Strategy vs. Execution, Digital Maturity, organisational adaptation, challenges etc.
The article: Why Enterprises Need Digital Transformation0