Digital Transformation Hub

Sep 24 2018 1 min

Digital transformation: enhancing the customer journey

“In order to deliver an improved customer journey in today’s fast-paced, technological environment, organisations have to digitally transform – whether that means modernising existing IT systems or deploying latest technologies.”
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Digital transformation: enhancing the customer journey
Sep 24 2018 1 min

Digital Transformation in Retail (Part 1): Measuring the Power of Experiences

“With innovation, new technologies are being continually integrated into retail channels. While this is great for customers, the question looming large in the minds of retailers is “how does one
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Digital Transformation in Retail (Part 1): Measuring the Power of Experiences
Sep 4 2018 1 min

Measuring the Effectiveness of Digital Transformation

How do you create and measure successful customer relationships in the digital age? The author suggests Digital Transformation metrics used to measure digital transformation success specifically for customer experience. The
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Measuring the Effectiveness of Digital Transformation
Aug 27 2018 1 min

Lesson from the CFO: Think Beyond Finance when it comes to Digital Transformation

As the role of the CFO has evolved, finance leaders have a key role to play in their companies’ digital transformation as well. Tom Strunk (pictured), CFO at US-headquartered tech
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Lesson from the CFO: Think Beyond Finance when it comes to Digital Transformation